About the project

It’s estimated that 31% of men experience premature ejaculation

Unchecked, PE can lead to intimacy issues, low self-esteem and hopelessness.

Image of spaceman doing spacewalk and saying "This is cool but I wish I could last longer in bed"

Let’s change that

I’m Jason Dean, a psychotherapist working in the UK. I take a practical, medically-informed approach to treating premature ejaculation.

I blog here, and run a YouTube channel specifically about male sexual confidence. I’m part of the MYHIXEL Academy for sex education and work with North Hampshire Clinic.

I also provide one-to-one coaching for men struggling with premature ejaculation, and the anxiety and relationship difficulties that often present.

I see clients face-to-face in Hampshire UK or remotely via Zoom. Please see my therapy practice site for more information.

Any questions or comments are welcome.

Project history

Over the years, I’ve tried a range of different approaches to this uniquely tricky issue. Hypnotherapy, kegels, tantra techniques, training devices, you name it.

Jason holding a gadget
Chart of rising sexual excitement

And thanks to the amazingly patient guys I’ve worked with, we figured out what works and what doesn’t. To save time in sessions, I started to put together resources and videos for my clients.

Over the last 6 years, this has evolved into the Lasting Longer course.

Project aims

  • To open up the conversation about premature ejaculation, free from embarrassment and cringe.
  • To provide clear guidance on building your sexual confidence.
  • To support men and their partners in fully embracing their sexual selves.
Young couple in love
Jason holding a medical penis model

The opinions expressed on this site are strictly my own. There are no affiliate links, paid product reviews or paid links. There are badly-drawn illustrations.